Episode 81: How Do You Acquire a Customer With Martha Hanlon

'We work with small business owners to take the scary part out of being in business.' -Martha Hanlon Click To Tweet

Martha Hanlon is someone who I have been friends with and known for years. She is also a smart marketer and teacher. Martha and her business Wide Awake Business has helped small business owners hone in on their marketing, sales, business development, and team development.

Today, we talk about understanding your customers by asking them questions and the three biggest challenges Martha’s customers have faced. We talk about the importance of freeing up time to focus on the important stuff and strategies for understanding and finding customers. We also talk about the importance of having a plan and using and understand metrics.

You can find Martha here:

Martha’s Website
Wide Awake Business on Facebook

'You don’t have to work more hours just work smarter hours and do the things that are critical to your business.' -Martha Hanlon Click To Tweet

Show Notes

'A broken product funnel is one of the top five reasons why a business is broken and not growing.' -Martha Hanlon Click To Tweet

 Links and Resources: